Sienna Lee Portfolio

UX Design

Illustrations

Madeu

98% match

A space for the growth of designers in the field

“

”

space

living room

members

Early Bird

I love to work while listening to music and

I have a cat named Renga!

-Evelyn

rules

24h opened

only members who is in the field

2 visitor max(pre-notification)

no loud noises

food aloud

special advantage

parking available

8min away from redwood park

pets aloud(pre-notification)

inclusive

200,000 ₩

month

4 people

1 seat left

sink & cups

private toilet

microwave

small bed for overnight work

small fridge with freezer

airconditioner

Request a visit

9:41

You are an..

Early Bird

You like a setting where people provide feedback openly and work in an energetic atmosphere. Also, working with morning people could enhance productivity more than being with night owls.

Compatible types

Early Bird

Hustling Squirrel

Peaceful Deer

Incompatible types

Night Owl

Quiet Nocturnal

Bear

do it again

Let’s see the workplaces!

9:41

UX Design

Illustrations

Madeu

98% match

A space for the growth of designers in the field

“

”

space

living room

members

Early Bird

I love to work while listening to music and

I have a cat named Renga!

-Evelyn

rules

24h opened

only members who is in the field

2 visitor max(pre-notification)

no loud noises

food aloud

special advantage

parking available

8min away from redwood park

pets aloud(pre-notification)

inclusive

200,000 ₩

month

4 people

1 seat left

sink & cups

private toilet

microwave

small bed for overnight work

small fridge with freezer

airconditioner

Request a visit

9:41

You are an..

Early Bird

You like a setting where people provide feedback openly and work in an energetic atmosphere. Also, working with morning people could enhance productivity more than being with night owls.

Compatible types

Early Bird

Hustling Squirrel

Peaceful Deer

Incompatible types

Night Owl

Quiet Nocturnal

Bear

do it again

Let’s see the workplaces!

9:41

Overview

Synergy is a workspace finder app designed for freelancers in Korea, offering opportunities for motivation and potential collaboration.

TEAM

Personal project

ROLE

Desk research, Contextual Inquiry,

Target interview, Synthesis, UI design & prototype, User test

TOOLS

Figma, Procreate
Protopie, illustrator

TIMELINE

2023. 3~ 2023. 5

ROLE

Desk research, Contextual Inquiry,

Target interview, Synthesis, UI design & prototype, User test

TEAM

Personal project

TOOLS

Figma, Procreate
Protopie, illustrator

TIMELINE

2023. 3~ 2023. 5

Social Background

Limited access to personal space

Limited access to personal space

In 2021, the average living space for single person between the age of 20-30 in South Korea was about 20m2.

People seeking for Coffeehouse effect

People tend to work and Study in a cafe because it makes individuals naturally conscious of the people around them and lead them to focus more.

Growing freelance population.

The number of people working on freelance projects after their regular job or transitioning to full-time freelancing has been increasing every year.

source:

https://campaigns.do/surveys/259

https://www.joongang.co.kr/article/25147563#home

https://www.fursysoc.com/blog/?idx=15150815&bmode=view

6.4

6.6

7.2

8.0

2014

2015

2016

2017

People seeking for Coffeehouse effect

People tend to work and Study in a cafe because it makes individuals naturally conscious of the people around them and lead them to focus more.

Growing freelance population.

The number of people working on freelance projects after their regular job or transitioning to full-time freelancing has been increasing every year.

https://www.joongang.co.kr/article/25147563#home

source:

https://campaigns.do/surveys/259

https://www.fursysoc.com/blog/?idx=15150815&bmode=view

Problem

There is a shortage of suitable spaces and environments

for work.

Solutions

Users wants to efficiently find a workspace that suits their working personality.

research process

Matching based on

personality and working style.

Preventing conflicts due to personality differences.

Solution 01

Insight 01

People prefer to work in a predictable environment where they can anticipate the personalities of those sharing

the space with them.

Painpoint 01

People experience conflicts among the working space members due to the differences in working styles.

Finding nearby spaces through location-based services to

any people.

Breaking down the barriers of finding a private workspace.

Solution 03

Insight 03

There is a psychological barrier to consider looking for a private workspace to people outside of artistic field.

Painpoint 03

A workspace culture are

usually limited to the field of art and design.

Insight 02

There is a desire for personal growth through communities that create ‘positive tension’.

Painpoint 02

People seek for ‘positive tension’ but cafes have lots of discomforts.

Creating a ‘positive tension’

through each other’s presence.

Working together for more effective productivity.

Solution 02

workspace & people

Find your

with

Synergy

200,000₩

100,000₩

150,000₩

200,000₩

260,000₩

240,000₩

120,000₩

180,000₩

98% match

Madeu

200,000₩

“A space for the growth of designers in the field”

4.8

Best matched

Parking spot

Near me

Features

Onboarding

To receive more accurate recommendations, select options that reflect your current situation and preferences. This will help you better understand your working style and the types of people you collaborate well with.

Explore & Like workspaces

Explore recommended nearby workspaces based on your work style. Your liked spaces will always be accessible in the “Like” menu.

Explore using the map view and check out the details

Use the map view to quickly check distances from your location and compare prices at a glance. Apply filters to find spaces that match your preferences and browse workspace details to ensure they’re the perfect fit for your needs.

Request visit

The best way to see if it’s a good fit is to meet in person. Choose a date and time slot to schedule a visit. You can check your booking status and proceed with your visit!

Freelance product designer

who works for an average of 7hours every day

Explore & Like workspaces

Explore recommended nearby workspaces based on your work style. Your liked spaces will always be accessible in the “Like” menu.

Explore using the map view and check out the details

Use the map view to quickly check distances from your location and compare prices at a glance. Apply filters to find spaces that match your preferences and

browse workspace details to ensure they’re the perfect fit for your needs.

Request visit

The best way to see if it’s a good fit is to meet in person. Choose a date and time slot to schedule a visit. You can check your booking status and proceed with your visit!

Illustration & Design Assets

Animal illustration representing working personality traits

Five working personalities are shown as animals, making traits and active time easier to understand.

Early Bird

Use effects like Transforms and Parallax scrolling.

Calm Raindeer

Connect your site to the most popular apps out there.

Busy Squirrel

Run a blog, list job openings, or manage your event schedule.

Quiet Nocturnal Bear

Visually structure your pages and link to them easily.

Night Owl

Build lightning-fast, globally optimized sites.

Solutions

Users wants to efficiently find a workspace that suits their working personality.

Solutions

Users wants to efficiently find a workspace that suits their working personality.

Typography & Primary Colors

The main colors, orange and blue, reflect the vibrant energy of creativity. Orange symbolizes enthusiasm and action, while blue conveys trust and professionalism. The typography uses Poppins for its clean and modern style, ensuring readability and a professional yet

approachable look.

The main colors, orange and blue, reflect the vibrant energy of creativity. Orange symbolizes enthusiasm and action, while blue conveys trust and professionalism.

The typography uses Poppins for its clean and modern style, ensuring readability and a professional yet

approachable look.

Freelance product designer

who works for an average of 7hours every day

Solutions

Users wants to efficiently find a workspace that suits their working personality.

Solutions

Users wants to efficiently find a workspace that suits their working personality.

Icons

Users wants to efficiently find a workspace that suits their working personality.

Solutions

Users wants to efficiently find a workspace that suits their working personality.

Freelance product designer

who works for an average of 7hours every day

Solutions

Users wants to efficiently find a workspace that suits their working personality.

Freelance product designer

who works for an average of 7hours every day

Next Step

I held feedback sessions with the people I previously interviewed.

“ I would have saved so much time finding a perfect place for myself with this app!”

- TK

😂

🥹

“ I love this because it seems like it will help introverted people like me find similar members”

- DJ

"It would be great if this app provides networking with other workspaces people."

- YM

😲

“I can imagine people from various fields, such as developers, coming together to collaborate.”

- YJ

🙂

Overview

Synergy is a workspace finder app designed for freelancers in Korea, offering opportunities for motivation and potential collaboration.

Freelance product designer

who works for an average of 7hours every day

KPT Retrospective

I was deeply passionate about this project because I strongly believed in its necessity and purpose.

Keep

Seeing the problem in global perspective and find more opportunities.

Considering how to effectively apply the work personalities of people

Problem

There are doubts about categorising the work personalities of people into five simple categories.

There was less focus on the
“after match” part of the app

Try

Conduct further research to explore the idea’s global potential and test it with users from different countries.

Refine the working personality research to create better categories for matching people with spaces.

Hold additional interviews on shared workspace experiences to develop features that enhance collaboration.

This project provided me with a valuable opportunity to experience the entire product design process, from selecting research methods to defining key user characteristics and designing concepts. Most importantly, I was deeply passionate about this project because I strongly believed in its necessity and purpose.

About

Always opened to have a coffee chat:)

+1 (931) 626-6737